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The first audience eruption during our visit came from a pair of Paris Hilton night-vision goggles. When he looked through them, everything turned grainy green as he struck the stiff, awkward posture recognizable from her leaked sex tape. No explanation. No setup. Just the goggles and the pose. The joke was perfectly timed to the cultural moment—the exact kind of gag Letterman would have killed for.

He also showcased a “Tom Cruise Scientology Starter Kit,” featuring a tiny spring-loaded couch so he could reenact the famous Oprah moment.

Throughout the performance, he skewered himself. With the confidence of a headliner who understood his public perception and chose to weaponize it, he held up a Wendy’s sign with a hole cut through the center, poked his face through, and announced: “This is what I look like when I’m trying to get recognized.”

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In his interview Done framed these closures as part of a broader decline in high street retail venues. He predicted that by 2030, betting shops could disappear entirely. 

“I believe that by 2030 we will have no betting shops. The high street will be dead. We’ve already worked it out that with the increases in taxes and salaries and other wages it won’t be worth operating,” he said.

Betfred currently sponsors Britain’s five classic horse races, including the Epsom Derby. Done said the company had yet to agree on extending those sponsorships amid the tax uncertainty, warning that reduced regulated gambling provision could push problem gamblers towards the black market.

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“As Africa’s gambling industry continues to grow, player protection must grow with it,” he said. “Africa Safer Gambling Week brings regulators and industry together around a shared commitment to safer gambling and stronger consumer protection.

“We fully support consumers having the tools and information they need to gamble responsibly, this week, like every week, is about ensuring our customers’ safety.”

The AiA has urged stakeholders of Africa’s gambling sector to collaborate, something the association said will prove increasingly important as the continent’s industry continues to develop.